The Nature of Design - Inspiration we Draw from the Natural World

From plants and birds to rocks and rivers, the natural world has so much to offer anyone looking for a unique pattern. And from the literal to the more abstract, we wanted to share some of our own with you.

Many animals have unique and striking patterns that translate well to rugs. The zebra, for example, is instantly recognizable in our Electro Zebra Black. Less clear is the answer to the question, is the rug black on white or white on black?

But literally translated patterns are not all nature has to offer. Electro Nile Grey takes the feeling of a rushing river and translates it to a clean and simple monochromatic palate.

Much drier than water, but with the same flowing feel, the shifting lines of Dulcet Pike Ivory imitate those of a mysterious desert dune.